Last research from Mitsubishi Research Institute has shown improbable result: almost 30 % of Japanese wish to purchase Apple iPhone. This is in the country, where mobile telecommunication market are overhelmed with such hi-tech “toys”. But nevertheless, Japanese always acted as a some kind indicator and many companies of the country of the Rising Sun have already strained.

Reaction of Japanese was opposite to forecasts of analysts which asserted, that for Japan iPhone does not represent anything interesting.
Interrogation also has shown readiness of every tenth Japanese to replace the mobile carrier for the sake of possession of Apple iPhone.

For today the most expensive advertisers are those who are based on Hi-Tech technologies. This is how Japanese has managed to advertise Apple iPhone in so Hi-Tech city as Tokio, Japan.
Media company Catchyoo Interactive Systems has developed technology of interactive coverings - Interactive Floor Advertisement, which have been applied to the promo-action of Apple iPhone in Japan.

The preview trailer is projected on a floor and co-operates with passing by people. I never see such amazing advertising thing yet, even in USA… Japanese are first on a planet, no doubt.

(No Ratings Yet)

 Loading ...