Yesterday Apple Company was included for the 4th time into SuperBrands 2007 rating. The given ceremony happens annually for the purpose to reveal the most influential and significant brands in different areas of business sphere. In research has taken part about 1500 leading business analysts. Reliability, quality and recognition of a brand were the basic criterias to make the right choice.

So iPod brand has taken the Second place in the list of best brands, Apple itself has settled down on 7th place, iTunes - 19th place, but rather young Apple iPhone has taken 23 place, not bad for the product which was released only 2 months ago.

The leader is unchangeable - auto brand Aston Martin.

Internet’s and Technology’s Giants: YouTube (3rd place), Google (5th place), PlayStation (6th place), Nintendo (9th place) and eBay (13th place).

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